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Sweet Ass BioHacks - heatharmstrong.com

Hi, I’m Heath.

I’m an author and e-commerce maniac, and I’ve made the journey from face-down-pants-down in the bushes to full-time creative entrepreneur. I’m the co-founder of Rage Create, and the creator of the Sweet-Ass Affirmations Deck: Motivation for Your Creative Maniac Mind. I’m also the author of several Sweet-Ass Journal systems, and the host of the Never Stop Peaking Podcast.

In 2016 I quit my traditional career, sold everything I owned, and took the leap into full-time creative entrepreneurship after interviewing 100+ creative entrepreneurs around the world. Since then, I’ve created multiple businesses and capped millions in revenue, and I find ultimate passion in helping others destroy resistance gremlins and create freedom empires.

The Never Stop Peaking Podcast

iTunes | Spotify | Google Play | Stitcher

The Sweet-Ass Journals for Personal Optimization

Develop Your Happiness Muscle

The Sweet Ass Journal to Develop Your Happiness Muscle in 100 Days HeathArmstrong.com

Optimize Your Diabetic Lifestyle

Sweet Ass Journal to Optimize your Diabetic Lifestyle in 100 Days HeathArmstrong.com

“I just thought I had to let you know that your sweet ass journal changed my life. I’ve opened it again a few days ago and went to the past entries, and was amazed! In less than 2 years I’ve quit 2 jobs that didn’t make me happy, I’ve written 2 books and published one, I’ve let go of toxic relationships, I’ve lost a few extra kilos, and finally I’ve found a nomadic job I like with a good team all like-minded and around the globe 🙂 And yet this is not the important part, that being that I feel really empowered, free to pursue my goals, clear minded and more focused … and reading in the journal that what I had planned to achieve in a few years is now my everyday life, that’s a blast!”

-Gwen Caillet

“I just thought I had to let you know that your sweet ass journal changed my life. I’ve opened it again a few days ago and went to the past entries, and was amazed! In less than 2 years I’ve quit 2 jobs that didn’t make me happy, I’ve written 2 books and published one, I’ve let go of toxic relationships, I’ve lost a few extra kilos, and finally I’ve found a nomadic job I like with a good team all like-minded and around the globe 🙂 And yet this is not the important part, that being that I feel really empowered, free to pursue my goals, clear minded and more focused … and reading in the journal that what I had planned to achieve in a few years is now my everyday life, that’s a blast!”

-Gwen Caillet

Sweet-Ass Journal Praise from Around the World

Lily Anne Fouts

“Every now and then I find a great new tool that improves my life or helps me become a better person. This year my favorite new tool is this Sweet Ass Journal. I’ve stayed productive, sane, and grateful, and I owe a lot to the guidance of this tool. I’ll be buying it as a gift for several different friends and loved ones, too. I can’t recommend it highly enough!”

-Lily Ann Fouts, Author of Seven Years Running and more, US

“What if journaling could be channeled simply and powerfully towards Joy? I have been so blessed in the time I have been using this tool. Elegant and challenging, the SAJ has guided me to radically rethinking what I want from my business yes, but also from my life as a whole. 

-JC Spears, Founder of Mobile Minion, US

JC Spears

“I only started the journal 3 days ago, but those few days were just…I’m not exaggerating when I say some of the best days of my life so far. Once I set my mindset right, things just kept falling into my lap!! I was amazed!! I now truly believe what you put out into this universe, you get back. The Sweet Ass Journal is a highly effective tool to keep me motivated, instead of watching Netflix and moping about how my life sucks.”

-Chloe Stubbs, Melbourne, Australia

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Sweet-Ass Projects

More Sweet-Ass Journal Praise from Around the World

Jamie Atkinson

“What a start! Generally, I’ve found that whenever I take on new projects the first week is the most successful, but I’ve been genuinely impressed with how many things I’ve managed to change in just one week just by completing the journal and focusing on my goals. I’d heavily encourage anybody who hasn’t yet started the Sweet Ass Journal Course to get stuck into it.”

-Jamie Atkinson, Founder of letsgetjobless.com, UK

I’ve read many of these habit building books and most are sterile, boring, and, as a result, difficult to use sustainably and effectively. Heath’s writing and approach is insightful, inspiring, and funny. I especially like it because the format of the book is easy to use and not too time consuming. Every morning and night you get to write as much or as little as you’d like (or draw) and reflect on specific things that will help you to become a more intentional, grateful, productive, happier human. I would highly recommend this journal!” 

Lindsay Sanders

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It’s Time to Take Off Your Procrastination Diaper

Sweet Ass Affirmations: Motivation For Your Creative Mind

The Sweet-Ass Affirmations Deck: Motivation for Your Creative Maniac Mind


A no-filter 60 card deck to help you power your creative genius and defeat your resistance gremlins.